Sell with Authority Podcast

What is thought leadership? Agencies use research to position themselves as thought leaders. Learn what is thought leadership here. What is thought leadership, and why is it important for organizations? A marketing strategist for over 30 years, Susan Baier founded Audience Audit in 2009 to help organizations understand their best audiences based on attitudes and…

Inclusive market research uncovers shifts in consumer behavior and guides brands to align with values through inclusive market research. Del founded Esparza in 2000 to provide strategic marketing, advertising, and business solutions to a broad range of national public and private clients. A native of Albuquerque, Del acquired his marketing expertise at companies including IBM,…

How to Close Sales? Drew McLellan, CEO of Agency Management Institute, provides his unique and best techniques on How to Close Sales. How to close sales? In this episode of Sell with Authority, our guest, Drew McLellan, will share his expertise with us. For 30+ years, Drew McLellan has been in the advertising industry. He started…

Welcome to the Sell with Authority podcast. This podcast is for agency owners, business coaches, and strategic consultants who are looking to grow a thriving profitable business that can weather the constant change that seems to be our world’s reality. In addition to hosting the show, I’m also the CEO of Predictive ROI and the…