July 23, 2018

Tom Kulzer

Episode 774: Growth happens in the discomfort zone, with Tom Kulzer

Tom Kulzer is the founder and CEO at AWeber, a leading small business email marketing software, where he is actively involved in the company’s strategic direction, growth, and evolution. Over the company’s 20-year history, Tom has nurtured it from a small start-up to a robust organization serving over 100,000 customers, all without public or venture funding. He laid the foundation for AWeber while working at a computer hardware firm in the mid-90s where he realized sales prospects were falling through the cracks due to the lack of proper follow up. By automating the delivery of personalized follow-up emails to prospects, company-wide sales skyrocketed, and sales associates had additional time to spend pursuing new prospects.

What you’ll learn about in this episode:

  • Reinventing yourself and your team as it grows
  • Why you should focus on creating remarkable experiences
  • Looking at how meaningful we can make relationships and connections in our lives
  • Why you need to be adaptable as a business owner in order to thrive
  • The value of understanding that you don’t know what you don’t know
  • Seeking out a professional network that you can confide in
  • The importance of getting uncomfortable and stretching your boundaries
  • How to overcome fear and uncertainty
  • Why you need to have a set of goals that aren’t so big that they feel insurmountable
  • How we can be our own biggest bottleneck

Ways to contact Tom: