Sales is the customer, with Sam Mallikarjunan.

Episode 573

podcast photo thumbnail
1x
-15
+60

00:00

00:00

Sam Mallikarjunan is a Marketing Fellow at HubSpot and former Head of Growth at HubSpot Labs, the somewhat-secret experimental arm of the world’s #1 Sales & Marketing platform. Sam teaches Advanced Digital Marketing at the Harvard Division of Continuing Education, and is the co-author of the book “How To Sell Better Than Amazon” (which, thanks to the publisher, is ironically available for purchase on Amazon).”

What you’ll learn about in this episode

  • Using online marketing in creative ways that cost nearly nothing
  • Cutting down on your “cognitive calories” to focus on useful tasks
  • Motivational techniques derived from evolutionary science
  • What cognitive science researchers have learned about human needs
  • Mitigating the toll taken by stress or pressure from work and life
  • Consistently challenging yourself on your values
  • The latest social research from Deloitte
  • Customer obsession and methodical empathy for enhanced business development
  • Why HubSpot became the number one marketing platform based on customer focus

 

Subscribe to Onward Nation!

rsz_itunes-button-300x109 Stitcher icon button

 

How to best connect with Sam:

 

Right-Fit Clients 3.0

Attract all the right-fit clients you need

LIVE from 8:30am to 12 Noon Central
Wednesday, June 22, 2022

Sell with Authority Podcast

The Sell with Authority Podcast is for agency owners, business coaches, and strategic consultants who are looking to grow a thriving, profitable business that can weather the constant change that seems to be our world’s reality.

Follow Us