Flip the switch, with J.D. Graffam.

Episode 354

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J.D. Graffam is a user experience expert and business leader. He founded his first business, Simple Focus, a digital experience company, in 2009. Today, his holding company, Graffam Companies, manages three digital agencies and six product businesses, all of which are bootstrapped and profitable. In his industry, he co-founded “CSS Off”, the world’s first philanthropic CSS contest, speaks nationally about creative leadership, user experience, and business, and is the author of the book “CSS for Print Designers.”


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Secret – timesaving technique

J.D. has three rules for processing information — and it begins with putting personal communication first. ONWARD!

Daily habit that contributes to success

Take care of yourself — J.D. works on his physical well-being and is present for his family.

Could have ruined your business – but now – an invaluable learning experience

J.D. had his two biggest customers let him go within the same week — and J.D. tells the whole story here.

Most critical skill you think business owners need to master to be successful

“Know what cashflow really is.”

Most influential lesson learned from a mentor

“Business is more common sense than you think.”


Final Round – “Breaking Down the Recipe for Success”


What strategy would you recommend new business owners focus on to best ensure success?

  1. Trust in the scale of our economy
  2. Know that you can do it

How best to connect with J.D.:


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Sell with Authority Podcast

The Sell with Authority Podcast is for agency owners, business coaches, and strategic consultants who are looking to grow a thriving, profitable business that can weather the constant change that seems to be our world’s reality.

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