Winners overcome self-doubt, with Charles Kirkland.
Episode 260
Charles Kirkland is the founder of the Media Buyer Association and has deep expertise in paid online traffic. He was frustrated with his limited ability to help more than a few coaching students at a time and angry that the business owners he could not reach were being lead down a path by hucksters. So he set out to change the situation by created a paid traffic community that would allow him to interact with thousands of business owners, share his expert knowledge, save others from seeing their businesses die slowly from lack of quality traffic.
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Secret – timesaving technique
Charles gets plenty of sleep, exercise, and water — staying up until you fall over while hyped up on caffeine is not the answer. ONWARD!
Daily habit that contributes to success
Don’t waste effort planning what you want to wear — Charles lays out his clothes every evening before bed.
Could have ruined your business – but now – an invaluable learning experience
Charles had Google close his ad accounts — and Charles tells the whole story here.
Most critical skill you think business owners need to master to be successful
“The ability to learn new skills quickly.”
Most influential lesson learned from a mentor
“You need to do one thing really, really, really good.”
Final Round – “Breaking Down the Recipe for Success”
What systems would you go back and put into place sooner?
I would have put in systems that could be repeatable by someone else.
What one strategy or “recipe” would compound into big wins for business owners?
Always optimize.
What strategy would you recommend new business owners focus on to best ensure success?
- Believe in yourself
- Just keep going
How best to connect with Charles:
- Website: mediabuyerassociation.com
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The Sell with Authority Podcast is for agency owners, business coaches, and strategic consultants who are looking to grow a thriving, profitable business that can weather the constant change that seems to be our world’s reality.