Using LinkedIn to target your top prospects, with Jake Jorgovan

Episode 672

Jake Jorgovan is the founder of Lead Cookie, which helps B2B sales teams generate leads through done-for-you LinkedIn prospecting and Outbound Creative which helps consulting companies win their dream clients through custom consulting and done-for-you outreach campaigns. He is also the author of the upcoming book “Win Your Dream Clients.”

What you’ll learn about in this episode:

• Why LinkedIn is such a powerful social network and a great tool for new business development
• The importance of being consistent with your morning routine
• The value of writing down your top three wins for the day
• A dark spot in Jake’s life that forced him to reflect on what he was really good at
• Why you need to have self-awareness and the ability to recognize your own ignorance
• Understanding the financials of your business
• How to get things off your plate that drain energy from you
• Creating a vision and focus for everyone in the organization
• Why you need to focus on creating value when starting a business

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How best to connect with Jake:

• Website: LeadCookie.com

Resources:

• Blog Post: A How to Guide on LinkedIn Lead Generation