Act as if…, with Steve Fry.

Episode 70

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Steve Fry is the co-founder of three companies over the past 19 years under the umbrella of Spindustry…Spindustry Digital, a digital marketing agency (in 2013 named the top place to work in Iowa by the Des Moines Register… Spindustry Staffing, a professional services staffing company…and Spindustry Training, an IT training center. The Spindustry team achieved both Inc. 500 and Inc. 5000 recognition several times for these businesses and a variety of other “Bests” in their industry.

Click to tweet: Steve Fry shares his outstanding experience and insights on Onward Nation!


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Secret — timesaving technique

Steve prioritizes by making a basic list, which helps manage the flow of the workday. ONWARD!

Daily habit that contributes to success

Steve has found great success by learning to network and service the local community.

Could have ruined your business — but now — an invaluable learning experience

Steve experienced a prolonged slowdown — and Steve tells the whole story here.

Most critical skill you think business owners need to master to be successful

“A business owner needs to understand how to add value to their clients or the other businesses they service.”

Most influential lesson learned from a mentor

“Surround yourself with people that are much smarter than you — pick their brain.”


Final Round — “Breaking Down the Recipe for Success”


What systems would you go back and put into place sooner?

I would have gone back and put a system in place to help our team cast a vision for the company.

What one strategy or “recipe” would compound into big wins for business owners?

Business owners must look at a candidates comprehensive talents during the hiring process.

How to exceed expectations and add the most value?

An individual who truly cares and feels good about the work they are doing for the company.

What strategy would you recommend new business owners focus on to best ensure success?

  1. Study the intricacies of business
  2. Act as if — be who you want to be before you’re there

How best to connect with Steve:


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The Sell with Authority Podcast is for agency owners, business coaches, and strategic consultants who are looking to grow a thriving, profitable business that can weather the constant change that seems to be our world’s reality.

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