December 23, 2016

Mark Faust

Episode 394: High-growth levers inside your business, with Mark Faust.

Mark Faust is an expert on growth, strategy, sales, and performance improvement. For the last 26-years, Mark has run Echelon Management, a growth consulting firm. He is an advisor on company boards and he has conducted hundreds of sessions for dozens of the world’s largest companies including Apple, IBM, Procter & Gamble, John Deere, Monsanto, Bayer, and over three dozen third generation family-owned companies. His first book “Growth or Bust! Proven Turanround Strategies to Grow Your Business” was a bestseller and his new book “High-Growth Levers” is also available at Mark is also adjunct professor at the University of Cincinnati and Ohio University.

What you’ll learn about in this episode

  • Mark’s background
  • Focusing on your customer’s customers
  • Breaking down your to-do list into your A’s and B’s
  • Mark’s customer interviews that drive 7-9 figures of revenue
  • Strategy, culture, and innovation: the three high-growth levers
  • Echelon strategy dialogues
  • Why you need to only hire eagles (not turkeys)
  • Finding islands of profit in the sea of red ink
  • Why you need to think bigger


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