Episode 151: Stay committed to your marketing, with Jessica Rhodes.
Jessica Rhodes is the founder and CEO of Interview Connections, the premier source for booking outstanding podcast guests. The Interview Connections team of Booking Agents works with podcasters to find and book guests for their shows. They also represent dozens of highly qualified guest experts to connect them with podcast hosts for interviews. Jessica is the host of the hit weekly web TV show, Interview Connections TV, she’s the host of the Rhodes to Success podcast and she is the co-host of The Podcast Producers, a ten episode audio series selected by Apple as a “How to Podcast” show in iTunes. Jessica is a regular speaker at Dream Business Academy and has shared the stage with dozens of top podcasters at Podcast Movement.
Click to tweet: Jessica Rhodes shares her outstanding experience and insights on Onward Nation!
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Secret – timesaving technique
Jessica blocks and schedules her time — focusing on specific tasks at certain times increases productivity. ONWARD!
Daily habit that contributes to success
Pay attention to your health — Jessica has made exercising and eating healthily very important in her life.
Could have ruined your business – but now – an invaluable learning experience
Jessica had to let employees go after not being clear with them on expectations — and Jessica tells the whole story here.
Most critical skill you think business owners need to master to be successful
“Know how to hire, fire, and manage people.”
Most influential lesson learned from a mentor
“Stay committed to your marketing.”
Final Round – “Breaking Down the Recipe for Success”
What systems would you go back and put into place sooner?
I wish I had used the CRM called Highrise — and Jessica shared the reason why this CRM is so cool.
What one strategy or “recipe” would compound into big wins for business owners?
Focus on how to keep clients longer instead of trying to bring in new clients.
How to exceed expectations and add the most value?
An individual would underpromise and overdeliver — they go above and beyond.
What strategy would you recommend new business owners focus on to best ensure success?
- Follow the money initially — focus on what you’re passionate about later
- Get yourself a coach, mentor, or mastermind group — you need someone to keep you on track
- Go to live events — build relationships with people like you — you’re not going through it alone
How best to connect with Jessica: