January 15, 2018

Jeff Kreisler

Episode 662: Have a point-of-view, with Jeff Keisler

Jeff Kreisler is a Princeton-educated lawyer turned author, speaker, pundit, comedian, and advocate for behavioral science. He uses humor and research to understand, explain and change the world. Winner of the Bill Hicks Spirit Award for Thought Provoking Comedy, he writes for TV, politicians and CEOs, shares insights and wit on CNN, Fox News, MSNBC, SiriusXM, and tours most of this planet. Jeff is the co-author of the new book, “Dollars and Sense: How We Misthink Money and How to Spend Smarter.”

What you’ll learn about in this episode:

  • The story behind the book that Jeff co-authored with Dan Ariely, “Dollars and Sense”
  • How we think improperly about money
  • The shortcuts we commonly use to determine the value of something
  • Why a healthy dose of irrational confidence is required in creative and freelance work
  • The importance of mastering good communication
  • The value of having a point of view or vision
  • How emotions come into play in organizational and personal decision making
  • Why you need to acknowledge fear and the impact it has on you
  • Why you need to be aware of sunk costs

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Stephen Woessner

Stephen is the CEO of Predictive ROI and host of the Onward Nation podcast. He is the author of two bestselling books, speaker, trainer, and his digital marketing insights have been featured in SUCCESS, Entrepreneur, The Washington Post, Forbes, Inc. Magazine, and other media.