Using LinkedIn to target your top prospects, with Jake Jorgovan
Episode 672
Jake Jorgovan is the founder of Lead Cookie, which helps B2B sales teams generate leads through done-for-you LinkedIn prospecting and Outbound Creative which helps consulting companies win their dream clients through custom consulting and done-for-you outreach campaigns. He is also the author of the upcoming book “Win Your Dream Clients.”
What you’ll learn about in this episode:
- Why LinkedIn is such a powerful social network and a great tool for new business development
- The importance of being consistent with your morning routine
- The value of writing down your top three wins for the day
- A dark spot in Jake’s life that forced him to reflect on what he was really good at
- Why you need to have self-awareness and the ability to recognize your own ignorance
- Understanding the financials of your business
- How to get things off your plate that drain energy from you
- Creating a vision and focus for everyone in the organization
- Why you need to focus on creating value when starting a business
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How best to connect with Jake:
- Website: LeadCookie.com
Resources:
- Blog Post: A How to Guide on LinkedIn Lead Generation
The Sell with Authority Podcast is for agency owners, business coaches, and strategic consultants who are looking to grow a thriving, profitable business that can weather the constant change that seems to be our world’s reality.