January 25, 2019

Deploying your parachute and starting over, with Amber McDonald

Episode 859:

Amber McDonald is the Co-Founder and CEO of Indemnis, Inc. From an early age Amber has been an extremely hard worker; having supervised 150 employees by the age of 21, her ambition and work ethic weren’t in short supply. Her experience ranges from managing programs and finances for a company with $30M in assets to serving on an ANCSA board holding co. with over $250M in annual revenue. She’s a founding member of Indemnis and leads business operations, legal, finance divisions, business development and sales, human resources, marketing, customer support, and FAA compliance.

What you’ll learn about in this episode:

  • What Indemnis Inc. does, how their products work, and how those products are making drones safer and more cost-effective
  • Why Amber keeps daily and weekly goal lists, and how it helps her to focus and accomplish tasks
  • How Amber’s workweek “flows” through preplanned and scheduled activities, while still staying prepared for the unexpected
  • What difficulties Amber and Indemnis were forced to face, and how they overcame those challenges
  • Why Indemnis had to pivot away from their first product focus and come up with a new solution
  • How Amber approached the difficult conversation of having to redirect her entire team and start over from scratch
  • What critical skills Amber has found to be the most important for her to develop throughout her career
  • How mentors have impacted Amber’s career, and what important lessons she learned from her mentors
  • Which strategies can help business leaders and their teams solve the most complex problems
  • What areas Amber would advise Onward Nation business owners to focus on to ensure the success of their businesses

Additional resources:


Stephen Woessner

Stephen is the CEO of Predictive ROI and host of the Onward Nation podcast. He is the author of two bestselling books, speaker, trainer, and his digital marketing insights have been featured in SUCCESS, Entrepreneur, The Washington Post, Forbes, Inc. Magazine, and other media.