Authority Issues: Why Brands Struggle to Plant Their Flag

I’m going to ask you a question. And as a heads up, I know that it may sound a bit funny. But, it’s also one of the most important questions a business should ask when they are struggling to build traction in their industry or distinguish themselves as a thought leader for their audiences. So…

Read More

ASM TEACH & DO SERIES: Using “FURBS” to Grow Your Business

Yes — relationships are essential for every business. But, pursuing and nurturing the right relationships can be the difference between successfully growing your business or spinning your wheels every time a prospect enters your sales funnel. We designed the FURBS system to help agency owners, business coaches, and strategic consultants cultivate and nurture relationships that…

Read More

What the Heck is “Niching Down?”

If you’re reading this, I’m willing to wager that it’s for one of two reasons; you’ve either never heard of niching down before and are genuinely curious as to what the heck it is and what it means for your business, or, you have heard of it but are fervently avoiding it because you find…

Read More

More Leads Using The Infinity Loop

Are you looking to create (or expand further) a steady stream of well-prepared, right-fit clients flowing into your sales pipeline for 2022? If yes — I encourage you and your team to watch this video training where I dissect and break down in full transparency one of our latest strategies. We call it The Infinity…

Read More

Join Us On Friday For Our 1st “MORNING Q&A”

One of the things we love doing most at Predictive is answering questions and sharing helpful insights we’ve gathered from our work in the trenches alongside our clients, interviews with Onward Nation guests, and the findings from our research projects. So — we’re having our first sit-down open mic Q&A session on Friday, August 14th…

Read More

Engaging Your Clients: How to be “Compellevant”

“What’s in it for me?” asks your hypothetical client. When it comes to formulating your value proposition, this question is at the center of it. It’s about establishing what makes you relevant to your clients and their needs. It’s about compelling them so they stay interested in you and what you have to say. As…

Read More

The Dream 25 List: Your Ticket to New, Exciting Clients

At Predictive ROI, we talk a lot about the Trojan Horse of Sales. Most of us are familiar with the old legend of how the Greeks fooled the Trojans into taking a giant wooden horse filled with Greek soldiers into the city of Troy. This allowed the Greeks to open the gates for their whole…

Read More

You Are Either Winning or Learning – or Both

In Onward Nation Episode 826, I spoke with Sue Hawkes. I was so impressed with her approach to guiding entrepreneurs through challenging times. Sue is a bestselling author, award-winning leader, certified Entrepreneur Operating System (EOS) Implementer, certified business coach, and globally recognized seminar leader. She serves as CEO of Yess where she helps entrepreneurial leadership…

Read More

How to Create a People-First Culture

Culture speaks louder than words. We know a “people-first” culture when we’re experiencing it — either as an employee, a customer, a vendor, or some other stakeholder. And being a people-first organization gives you and your team such a competitive advantage. Peter Drucker’s infamous words “Culture eats strategy for breakfast” couldn’t be more on point…

Read More

ROI of Thought Leadership

ROI of thought leadership

The words “Thought Leadership” are used so often that it’s easy to lose sight of the true definition of the moniker. And it’s difficult to visit social, YouTube, or do a Google search about a topic and not find several self-anointed “thought leaders” with an opinion to share along with a landing page designed to…

Read More