Marketing With a Book, with Henry DeVries

Episode 15

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In the last decade Henry DeVries has authored, ghostwritten, and published more than 300 books for business thought leaders, including How to Close a Deal Like Warren Buffett, You’re Not the Person I Hired, Dirty Little Secrets of Family Business, and Persuade With a Story! He is the CEO of Indie Books International, which has published more than 100 titles since he co-founded the company in 2014. Formerly president of an award-winning Ad Age 500 marketing agency, he is also a former assistant dean for continuing education at the University of California San Diego. In addition to speaking to thousands of business leaders each year, he writes a weekly column for

What you will learn about in this episode:

  • How agencies, coaches, and consultants can use the right recipe to make strides forward during the book writing process
  • What are some advantageous “side effects” of completing the book writing process
  • What are three ways to complete a book – and ways to navigate the minefield of publishing
  • Why Henry DeVries absolutely believes marketing with a book is THE number one marketing strategy
  • The seven magnificent ways to market a book in the right order