Sell with Authority Podcast

Today’s episode of Sell With Authority is part of our special series on trust and distrust inside the agency sales process. Over the last several weeks, you’ve heard from agency leaders who are willing to lean into this issue — honestly, transparently, and without shortcuts. When trust is present, the pipeline flows. Right-fit prospects show…

This episode of Sell With Authority is about being more human — not as a tagline, not as a brand promise — but as the way forward. Right now, I’m hearing the same thing from agency leaders, marketers, and business owners everywhere: “Our marketing doesn’t work like it used to.” We’re in the middle of…

Before I introduce our very special guest experts joining this episode of Sell With Authority, I want you to pause and consider something. What if the reason you’re not winning more new business has very little to do with your talent… your portfolio…or even your credentials? What if the pitch you’re preparing is focused on…

Today’s episode of Sell With Authority is another powerful installment in our special series on trust and distrust inside the agency sales process. Our special guest expert is Sharon Petry, President of Vision Creative Group, a full-service creative agency that has been helping clients “make penguins fly” for almost 40 years. Sharon has worn just…

Today’s episode of Sell With Authority marks an exciting milestone in our special series on trust and distrust in the agency sales process. Over the last several episodes, you’ve heard from agency leaders who’ve generously shared how they work to build trust — through their content, through the relationships they nurture, and through the way…

This episode of Sell With Authority is another part of our very special series on trust — and distrust — in the agency sales process. You’ve been hearing from agency leaders who are leaning into this issue head-on. These conversations are not only timely — they’re also forming the research foundation for my next book,…

This episode of Sell With Authority is another part of our very special series on trust — and distrust — in the agency sales process. You’ve been hearing from agency leaders who are leaning into this issue head-on. These conversations are not only timely — they’re also forming the research foundation for my next book,…

Today’s episode is part of our special series exploring one of the most vital dynamics inside every agency’s sales process: trust and distrust. Over the coming weeks, you’ll hear from agency leaders who are leaning into this issue head-on. These conversations are not only timely — they’re also forming the research foundation for my next…

Today’s episode is part of our special series exploring one of the most critical — and sometimes challenging — dynamics inside the agency sales process: trust and distrust. Over the coming weeks, you’ll hear from agency leaders who are leaning into this issue — sharing real stories, lessons learned, and how they’re building trust at…