Sell With Authority Podcast

The Sell with Authority Podcast is for agency owners, business coaches, and strategic consultants who are looking to grow a thriving, profitable business that can weather the constant change that seems to be our world’s reality. How do you future-proof your business? How do you attract a steady stream of well-prepared prospects into your sales pipeline? How do you step away from the sea of competitors so you stand out?

Each episode contains valuable insights, recommendations, and tangible examples of best practices — not theoretical prose. Every step — every tool you need to establish your authority position, to grow and nurture your audience, and to build your business is all here in full transparency.

The podcast is hosted by Stephen Woessner, CEO of Predictive ROI. And — Drew McLellan, CEO of Agency Management Institute and co-author with Stephen of the book “Sell with Authority”, will be a frequent guest expert and contributor.

Latest Episode...

Episode 184:

Trust Takes Courage, and Someone Has to Go First, with Lyndsey Maddox

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Today’s episode is part of our special series exploring one of the most critical — and sometimes challenging — dynamics inside the agency sales process: trust and distrust. Over the coming weeks, you’ll hear from agency leaders who are leaning into this issue — sharing real stories, lessons learned, and how they’re building trust at…

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