July 17, 2019

How to become a transformational leader within your business, with Eric Thurston

Episode 894:

Eric Thurston has enabled many of the world’s leading organizations to leverage technology solutions to drive business performance. He is currently as President and CEO of Personify, a market-leading technology platform that helps organizations to better engage their constituents, maximize revenue and optimize operations. In his role at Personify, Eric has led the company through a founder transition, successfully acquired three new technology solutions, executed a major product rewrite and positioned Personify to be sold from its private equity sponsor Rubicon Technology Partners to Pamlico Capital.

As host of the Planet Leadership podcast, Eric meets with leaders, influencers, and movers and shakers in the association and nonprofit market to explore the issues and topics keeping up executives up at night, such as how to drive efficiencies within an organization, leverage technology to be more effective, and stay on top of trends in a rapidly evolving market.

Eric has a wealth of experience in the software industry, serving in leadership roles at Mitratech, P2 Energy Solutions, Oracle and SAP. He lives in Austin and enjoys boating, hiking, and fishing with his family.

What you will learn from this episode:

  • Eric Thurston’s journey to owning private equity-owned software companies
  • Why Eric describes himself as a “Transformational CEO”
  • How Eric transformed and grew Personify since 2013 when he became CEO
  • The vital priorities Eric’s leadership team planned and followed in order to grow Personify and why they plan over a five-year time frame
  • How Eric build out his leadership team within Personify
  • Two reasons why the topic of leadership is important to Eric
  • The types of organizations that Personify serves
  • Two ways that business owners can become transformational leaders
  • Inside information about Eric’s new podcast, Plant Leadership and his decision to start a podcast
  • The reason why Eric chose the name ‘Planet Leadership’ for his podcast
  • Eric’s influential lessons that he learned from his mentors and how that lesson helped him become the leader he is today

Resources:

Stephen Woessner

Stephen is the CEO of Predictive ROI and host of the Onward Nation podcast. He is the author of two bestselling books, speaker, trainer, and his digital marketing insights have been featured in SUCCESS, Entrepreneur, The Washington Post, Forbes, Inc. Magazine, and other media.

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