Two formulas for success, with Alan Zimmerman.

Episode 60

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Dr. Alan Zimmerman has spoken to more than one million people across the United States and around the world, giving them the tools they need to achieve their goals on and off the job. He is the author of award-winning book, Payoff Principle: Discover the 3 Secrets for Getting What You Want Out of Life and Work. Dr. Zimmerman is also a highly sought after speaker and works with a variety of organizations and professional associations.

Click to tweet: Dr. Alan Zimmerman shares his outstanding experience and insights on Onward Nation!


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Secret — timesaving technique

Dr. Zimmerman believes the only place success comes before sweat is in the dictionary. ONWARD!

Daily habit that contributes to success

Dr. Zimmerman puts time aside every day to conduct research and focus on writing.

Could have ruined your business — but now — an invaluable learning experience

Dr. Zimmerman learned to deal with difficulties — and he tells the whole story here.

Most critical skill you think business owners need to master to be successful

“A business owner will find payoff if they have a purpose, passion, and a specific process.”

Most influential lesson learned from a mentor

“People learn and change through experiential activities when they can get their hands on the material.”


Final Round — “Breaking Down the Recipe for Success”


What systems would you go back and put into place sooner?

I would have gone back and put a system in place to identify my purpose rather than pick it.

What one strategy or “recipe” would compound into big wins for business owners?

It’s about making your client feel welcome, appreciated, and truly important to your organization.

How to exceed expectations and add the most value?

An individual who has a good attitude because they are on the same page emotionally and intellectually.

What strategy would you recommend new business owners focus on to best ensure success?

  1. Persistence
  2. Character
  3. Passion

How best to connect with Dr. Zimmerman:


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Sell with Authority Podcast

The Sell with Authority Podcast is for agency owners, business coaches, and strategic consultants who are looking to grow a thriving, profitable business that can weather the constant change that seems to be our world’s reality.

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