YOUR HOSTS
Stephen Woessner, CEO | Partner
Erik Jensen, President & COO | Partner
Hannah Roth, Chief Strategy Officer | Partner
Predictive ROI Clients: Complimentary
Guests: $100
Wednesday, June 24, 2026
From 12 noon to 3:00 pm Central
On Zoom
Bonuses, recording, guides, frameworks, etc. are all provided as part of your guest ticket
The Gold Rush was not won by the hardest workers. It was won by the people who had the best maps.
In 1849, 300,000 people flooded into California. They called themselves "49ers," and most of them failed to strike it rich.
The 49ers who showed up first grabbed a pan and started scooping random riverbeds. Some of them got lucky for a while because surface gold was everywhere.
But surface gold runs out fast.
And when it did, the vast majority of miners were left with nothing but blistered hands and empty pockets. They had been wandering. They were not navigating.
But then came a different kind of prospector...
Prospectors who studied the terrain. They understood that gold collects where the river bends. They read the geology, the quartz veins, the iron deposits, the sediment patterns.
And they used this data to better understand exactly where to dig before they ever picked up a tool.
These prospectors did not rush in. They mapped their opportunities.
And once they had the map, they did not need to work harder than everyone else. They needed the right tool for the right layer in the process.
At Predictive, we see agency owners operating like 49ers every single day. They work incredibly hard. They send emails, post content on LinkedIn or other channels, and take every meeting with any prospect they can get.
Candidly, this is the equivalent of panning random riverbeds and hoping something shiny shows up.
I know you know this…but hope is not a system, and guesswork does not scale.
In-Demand Agencies™ do something different.
They don't wander. They navigate.
Once they find the right spot on the map, they have the right tools at the ready to find and extract the vein of gold they're after.
Improvised conversations → 25–30% win rate.
Architected conversations → 80%+ win rate.
The Gap We're Closing
During our February Mini-Intensive, we gave everyone in the room "the pan." We taught how to write "The Conversation Spark."
But here's what happened: some of the agency owners in the room sent their Sparks, which surfaced some gold (awesome), but when they showed up to the meeting, they reverted to pitching.
They missed the opportunity to go deeper with the prospect and find the Gold Rush.
On June 24th, we're fixing that.
We're not panning. We're building your Brief.
This is a LIVE Working Session
Our Mini-Intensive is a live workshop, not a fluffy masterclass. You're going to build alongside us.
Think of your Brief as your Insight document.
You share it in advance of your meeting with your prospect, and you review it live during your session.
Your Brief challenges your prospect's assumptions, asks diagnostic questions, and reveals the strategic gap in their current situation.
By the time your prospect meets you, the dirt has washed away, and you're only looking at the gold.
By the end of our three hours together, you'll walk away with:
- Your Brief: You'll write a customized, Insight Document for a real prospect in your pipeline right now. This is the strategic artifact that turns your first meeting with one of your prospects into a collaborative, insight-driven strategy session.
- The Conversation Architecture: You'll learn the exact process for running the conversation with excellence so that when your prospect shows up, they're already leaning in, ready for your expert guidance.
Here is exactly what we'll get done together:
- The Deconstruction: First, we will walk through a real, anonymized Brief that we use here at Predictive to share helpful insights with a prospect we are meeting for the first time. You'll see how the dirt washes away before the meeting even starts.
- The Build: We'll break The Brief into its structural components. Then, you will open your workbook and work alongside our team and our Predictive clients as you build out your own Brief.
- The Live Conversation: Then we'll show you how to architect and run the first meeting with a new prospect, from start to finish, so that when your prospect shows up, they're already leaning in, ready for your expert guidance.
The Assay Report (Proof this works)
We don't teach theory. We teach the exact system we use every day to grow Predictive and our clients' agencies.
Over the last several months, we’ve added about $1.3 million in new annual recurring revenue to Predictive as a result of our own business development efforts.
How did we do that?
We built trust upstream.
We panned for gold, collected data, and used tools to uncover the best gold deposits that delivered an 80% WIN Rate.
Who belongs in this room?
In full transparency...the Mini-Intensive is not for every agency.
This IS for you if:
- You own or lead an agency with a methodology and real expertise.
- You're tired of writing proposals that take hours and hours for prospects who end up ghosting you.
- You want a systematic, dignified way to win $30k+ engagements without feeling "salesy."
This is NOT for you if:
- You're looking for a quick hack.
- Your agency does not have a clear niche.
- You are not willing to do the hard work of building a real system.
When you register, you will also receive 3 bonuses:
Your $100 guest pass (complimentary for Predictive clients) includes the live session, the full recording, and the workbook. But to make sure you have everything you need to execute, we're also including:
- BONUS 1: The S.P.A.R.K. Conversation Guide™ (eBook). Hannah's complete playbook for running the live meeting. You will have the exact scripts and psychological triggers to keep the prospect leaning in.
- BONUS 2: The 80% Win Rate Brief Template. The exact Google Doc we use at Predictive. You won't have to format anything. Just plug in your customized components.
- BONUS 3: The February Mini-Intensive Vault. If you missed our February Mini, you don't have the "Pan" yet. We're giving you the full recording and the Conversation Spark Builder so you can generate the meetings you need, so you can put your Brief to work.
A Note from Stephen
I know exactly what it feels like to walk out of a meeting with a prospective client, believing it went well, only to get the "we decided to go in a different direction" email a few days later.
Candidly, it's exhausting, and each time it happened, I wondered what I could have done differently.
After years of trial and error, my Predictive team and I built this system so we would never have to feel that way again.
We want to share this system with you.
Join us on June 24th, and we'll help you build your Brief so you can start your own Gold Rush.
- Stephen Woessner
Please note: Spots for guests are limited, and your next right-fit client is just one architected conversation away.
Investment & Registration
Predictive ROI Clients: Complimentary access.
Guests: $100 for the session.
The investment is not about monetizing the session. It ensures the room is filled with people who are ready to apply what they learn.
One controlled conversation can change your quarter. A controlled sales process can change your year.
We cap attendance to preserve the working-session format. Once seats are filled, registration closes.
Now's the time to double down, move from guesswork to growth, and reach your goals faster.