The Transformational Triangle

Want to get better results with your proposals by making it easier for clients to say yes?

Instead of having the same old scope of work, deliverables, and budget discussion — use the Transformational Triangle to change the game.

PROI How you Help Framework

The Transformational Triangle will help you do three things:

Identify your client’s three biggest business issues or challenges

How to flip each issue 180 degrees in the opposite direction to find a solution

How to design products and services that deliver the solution


By using this PDF guide — you’ll see how focusing entirely on your client's business issues + the result outcomes you deliver = the financial ROI your clients want. And in the process — make your shop much easier to say yes to!