Map Right-Fit Prospects by Name, with Hannah Roth

Episode 170

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Before we dive into today’s episode of Sell With Authority, I want to make sure you know about our July Intensive.

Every March, July, and November we gather our Predictive ROI clients together for a 2-day event we call the Intensive. It’s a private, client-only event — but we always hold a few guest seats open.

Our July Intensive is happening Wednesday and Thursday, July 30th and 31st, from 8:30 a.m. to 12 noon Central — and it’s 100% virtual over Zoom.

The focus?

Helping you fill your sales pipeline so you can sell more of what you do.

Turning our attention to this episode — my guest expert and I mapped out what we wanted to cover. We thought about how to structure this episode as a strategic prelude to the Intensive.

We’re unpacking core pillars we’ll be teaching — including what it means to build your right-fit prospect map and how to run sales calls that create real momentum.

That guest expert is our very own Director of Strategy Hannah Roth. Hannah is a data scientist by trade, and she runs point on helping our clients sell more of what they do.

Now’s the time to double down on a strategy that isn’t just about new leads — but about future-proofing your agency through relationships you’ve already built.

What you will learn in this episode:

  • The biggest missed sales opportunities most agencies overlook
  • How a right-fit prospect map changes the game
  • The cause-and-effect of focusing biz dev on new prospects vs. current or past clients
  • Simple but powerful tactics to turn lost deals and past clients into new revenue streams
  • Why “by name” — not guesswork — matters
  • How to fix common money-draining mistakes that kill your sales pipeline
  • The role of trust and distrust in today’s market — and why nurturing your orbit matters more than ever
  • How to confidently open doors with tactics that don’t feel “salesy”
  • How you can join the July Intensive as our FREE guest

Resources:

Fill Your Sales Pipeline Q&A

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